The “Natural” Illusion: A Legal Loophole with Loose Standards
While the word “natural” on products may sound wholesome and appealing, it’s often a misleading tactic employed by food manufacturers to create the illusion of a healthier product. This deceptive practice exploits our desire for natural, unadulterated foods, playing on our emotions and trust. Unfortunately, this manipulation is perfectly legal. The United States Department of Agriculture (USDA) has loose standards for what constitutes “natural,” stating that a product can claim this label if it doesn’t contain artificial ingredients or added color and is only minimally processed.
This definition, however, is riddled with loopholes. It fails to address crucial aspects of food production, such as the use of pesticides, herbicides, and genetically modified organisms (GMOs). Furthermore, and perhaps most importantly, it allows for the use of antibiotics, growth hormones, and other chemicals in “natural” products. This means that a product labeled “natural” could still contain substances that many consumers would consider unnatural and potentially harmful.
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